Popular Searches
Useful Links
Operations Management Case Study
Case Title:
IT Infrastructure and Business Process Synergy at Meru Cabs Private Ltd.
Publication Year : 2012
Authors: Professor Kartikeya P Bolar and R Muthukumar
Industry: Transportation
Region: India
Case Code: OM0038
Teaching Note: Not Available
Structured Assignment: Not Available
OR
Abstract:
This case study at the backdrop of Meru Cabs helps students to understand how IT infrastructure and Business Process Synergy can improve operational efficiency.
Meru Cabs Private Ltd. (Meru) was one such company which used information technology to bring about a tremendous improvement in its operational efficiency and customer satisfaction.
Pedagogical Objectives:
- To discuss and understand how information technology can be used to bring about a tremendous improvement in a company’s operational efficiency and customer satisfaction.
- Introduction
- About the Company
- Business Model
- Business Process
- Information Technologies at Meru
- Exhibits
- The case study may be used:
Keywords : Business Process Synergy, Customer satisfaction, Operations management, IT Infrastructure, Meru Cabs Private Ltd. (Meru), Information technology, GPS (Global Positioning System), GPRS (General Packet Radio Service), RFID (Radio Frequency Identification and Detection), ERP (Enterprise Resource Planning), CRM (Customer Relationship Management)
Contents:|
|
Related Case Studies
Recently Bought Case Studies
Global Banking Industry: The New Horizons
Price: $25
Hardcover edition
ISBN 978-81-314-2414-8
Fast Food Retailing Industry - Vol. I
Price: $25
Hardcover edition
ISBN 978-81-314-2456-8
Decision Making
Price: $50
Hardcover edition
ISBN 978-81-314-1571-9- View all Casebooks »
Case Studies On
Course Case Mapping For Operations Management
Price: $Course Case Mapping For Operations Management
Hardcover edition
Course Case Mapping For Quantitative Methods
Price: $Course Case Mapping For Quantitative Methods
Hardcover edition
Course Case Mapping For Business Research Methods
Price: $Course Case Mapping For Business Research Methods
Hardcover edition- View All Course Casemaps»
Course Case Mapping For
An Interview with Personnel of Vaatsalya Group
Price: $Vaatsalya Hospitals (B): The Operational Model
An interview with Dr. Ashwin Naik & Dr. Veerendra Hiremath
Price: $Vaatsalya Hospitals (A): The Business Model
An Interview with Dr.Rajiv Malhotra & (Prof)Dr.M.P.Sharma
Price: $Managing a World-Class Hospital: The Rockland Story- View all Video Interviews»
Video Interviews
Training and Development
Executive Brief with Anjali Mukherjee
Highly Recommended for Human Resource Management / Training and Development Course
You Can't Play by Rules, Always
Executive Brief with R.D. Prasad, Product Manager.
Highly Recommended for Organizational Behavior Course
New Recruit MBAs Attitudes
Executive Brief with Lopamudra Ray, Keya Gupta and Deepika Lingala.
Highly Recommended for Organizational Behavior Course- View all Executive Briefs»
Executive Brief
David Conklin
David Conklin, is a professor at the Richard Ivey School of Business
Speaks on Government and Business
Lord Meghnad Desai
Lord Meghnad Desai, is an Indian-born British economist and Labor politician
Speaks on Government and Business
Vijay Govindarajan
Vijay Govindarajan, is widely regarded as one of the world’s leading experts on strategy and innovation
Speaks on Reverse Innovation- View All Executive Interviews»
